CHALLENGE
International students in Canada always feel homesick. Show how KD can be a comforting blend of their home culture and Canadian culture.
INSIGHT
No matter our background, we all find comfort in the food we grew up eating.
IDEA
#SkipTheOrder will allow people to share recipes using KD’s noodles as a delicious, affordable base, reflecting their cultural identity by adding ingredients from their home.
Having the prints in subway stations.
Youtube Commercial.
Tiktok Commercial
Instagram Commercial
COLLABORATED WITH: POSIE SMALL
